Current:Home > InvestWill Beyoncé's new hair care line, Cécred, cater to different hair textures?-VaTradeCoin
Will Beyoncé's new hair care line, Cécred, cater to different hair textures?
View Date:2025-01-09 11:43:26
Beyoncé's upcoming hair care line,ésnewhaircarelineCé Cécred, seems to be inclusive of many different hair types and textures.
In a new video posted to the Cécred Instagram account, a variety of men and women appear to be getting their hair treated with products from the brand, pronounced "sacred." Beyoncé's mom Tina Knowles also makes a cameo in the clip as shows off her hairstyling skills.
The clips shared to the brand's official Instagram begin with a man saying, "Today we're going to transform you. We're going to show you some magic that Beyoncé and the team have been working with."
The video features men and women of all shades with all different hair types, ranging from straighter hair and loose curls to tighter coiled textures, raving about the respective products while getting their hair done.
One woman says, "I've never tried anything like this before, and it's revolutionary", while showing over her straight, colored hair.
"It's good to find a product that can treat curly hair," said another as two women showed off their different curl patterns.
Beyoncé's hair care lineis just latest chapter in her long history of celebrating Black hair
Beyoncé first teased a hair care line in May, while opening up about the impact of growing up in her mom's hair salon.
"I saw firsthand how the ways we nurture and celebrate hair can directly impact our souls," she wrote. “I watched her heal and be of service to so many women. Having learned so much on my hair journey, I've always dreamed of carrying on her legacy. I can’t wait for you to experience what I’ve been creating."
Recently, the singer announced the official name and release date for the new line. Beyoncé has yet to give fans full product details. However, little by little, fans are getting a glimpse of what's in store.
Cécred will be available Feb 20.
What we know so far:Beyoncé announces highly anticipated hair care line Cécred
Follow Caché McClay, the USA TODAY Network's Beyoncé Knowles-Carter reporter, on Instagram, TikTok and X as @cachemcclay.
veryGood! (694)
Related
- Certifying this year’s presidential results begins quietly, in contrast to the 2020 election
- Ciara Teams up With Gap and LoveShackFancy on a Limited-Edition Collection for Every Generation
- A new U.S. agency is a response to the fact that nobody was ready for the pandemic
- In Niger, US seeks to hang on to its last, best counterterrorist outpost in West Africa
- John Krasinski named People's Sexiest Man Alive for 2024
- Nurses at New Jersey’s Robert Wood Johnson University Hospital go on strike
- 'Cash over country': Navy sailors arrested, accused of passing US military info to China
- Why are actors making movies during the strike? What to know about SAG-AFTRA waivers
- Brian Austin Green Shares Message to Sharna Burgess Amid Ex Megan Fox's Baby News
- U.K. leader Rishi Sunak's house turned black by Greenpeace activists protesting oil drilling frenzy
Ranking
- Kentucky officer reprimanded for firing non-lethal rounds in 2020 protests under investigation again
- Jonathan Majors' assault and harassment trial delayed shortly after he arrives in court
- DeMarcus Ware dedicates national anthem performance to late teammate Demaryius Thomas
- The economy added jobs at a solid pace in July, reinforcing hopes about the economy
- Megan Fox and Machine Gun Kelly are expecting their first child together
- Black fraternity and engineers group pull conventions out of Florida, over state's racist policies
- Why we love Wild Geese Bookshop, named after a Mary Oliver poem, in Franklin, Indiana
- Taylor Swift's remaining surprise songs: What you still might hear on the Eras Tour
Recommendation
-
Suspect in deadly 2023 Atlanta shooting is deemed not competent to stand trial
-
Cardi B's alleged microphone from viral video could raise $100k for charity
-
Chase Chrisley's Ex Emmy Medders Shares Hopeful Message After Calling Off Engagement
-
Antarctica has a lot less sea ice than usual. That's bad news for all of us
-
A wayward sea turtle wound up in the Netherlands. A rescue brought it thousands of miles back home
-
Americans flee Niger with European evacuees a week after leader detained in what U.S. hasn't called a coup
-
Judge in Trump's Jan. 6 case gives attorneys 2 weeks to propose trial date
-
Incandescent light bulbs are now banned in the United States—here's what to buy instead